Author: Zuza Janczak
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High On Hapiness
Play High on happiness is an activist campaign I designed to combat the human tendency of negativity bias. A phenomenon where one is more likely to dwell and remember negative stimuli rather than positive stimuli. The idea was to bring these cards to a public space, ask strangers to fill them out, and then display…
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Candle
Previous Next During a fast-paced winter practicum, I was tasked with creating a catalog that discusses an item’s impermanence. My team and I decided to focus on a candle. We were interested in the fact that a candle’s exterior is sometimes designed to be permanent, while the inside is designed to be impermanent.
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USFSP
Previous Next A compilation of design work completed while working for The University of South Florida’s graphic design program.
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Prana Vision
Play Previous Next Visualization meditation is a technique where students are asked to envision a scene in their minds to help them achieve a goal. The problem with visualization meditations is that it can be difficult to envision the scene that is being described.To help solve this problem, I created a meditation animation and then…
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Sharing Secrets
Play Previous Next This interactive graphic design installation focuses on exploring the relationship between people and their secrets. The project came about after observing the way in which others and myself handle secrets. I found commonality in what was being kept, and I felt more connected to others when I would share a hidden truth. After…
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Fuck Small Talk
Play Previous Next Thinking of ways to help build connection, I created a conversational card game. I focused my audience on CalArts Graphic Design students as I was interested in getting to know the people who share my metier.
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Book Cover Design
Keeping the psychedelic movement in mind, I created a fluid, colorful, trippy book cover for the children’s book James and The Giant Peach. My aim was to use visual metaphor to push the connection that the psychedelic movement and the story share. The idea of going through a journey that switches one’s perspective and aids…
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Your Body
Previous Next For this project, I was tasked with creating a typographic poster that communicates an intended message through the use of typography. I focused on the question “are you paying attention to your body?” The aim was to foster dialogue around the idea of taking the time to listen to the needs of one’s…
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Relax
Using cinema 4D, I created my own interpretation of the song Relax by Rezz. After listening to the song, I decided that it was a representation of going back and forth from a state of relaxation to one of anxiety. I wanted to start and end the music video entering a space that feels familiar…
