Category: Uncategorized
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High On Hapiness
Play High on happiness is an activist campaign I designed to combat the human tendency of negativity bias. A phenomenon where one is more likely to dwell and remember negative stimuli rather than positive stimuli. The idea was to bring these cards to a public space, ask strangers to fill them out, and then display…
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Aji Verde
Previous Next Aji Verde is a restaurant branding project that focuses on Peruvian vegetarian cuisine. My main goal was to appeal to the vegetarian demographic. I kept in mind the fact that many vegetarians enjoy food that is fresh, sustainable, and elegant. To push this messaging, I chose the color green, hinting at how fresh…
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Candle
Previous Next During a fast-paced winter practicum, I was tasked with creating a catalog that discusses an item’s impermanence. My team and I decided to focus on a candle. We were interested in the fact that a candle’s exterior is sometimes designed to be permanent, while the inside is designed to be impermanent.
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USFSP
Previous Next A compilation of design work completed while working for The University of South Florida’s graphic design program.
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Prana Vision
Play Previous Next Visualization meditation is a technique where students are asked to envision a scene in their minds to help them achieve a goal. The problem with visualization meditations is that it can be difficult to envision the scene that is being described.To help solve this problem, I created a meditation animation and then…
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Sharing Secrets
Play Previous Next This interactive graphic design installation focuses on exploring the relationship between people and their secrets. The project came about after observing the way in which others and myself handle secrets. I found commonality in what was being kept, and I felt more connected to others when I would share a hidden truth. After…
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Fuck Small Talk
Play Previous Next Thinking of ways to help build connection, I created a conversational card game. I focused my audience on CalArts Graphic Design students as I was interested in getting to know the people who share my metier.
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Book Cover Design
Keeping the psychedelic movement in mind, I created a fluid, colorful, trippy book cover for the children’s book James and The Giant Peach. My aim was to use visual metaphor to push the connection that the psychedelic movement and the story share. The idea of going through a journey that switches one’s perspective and aids…
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Swiss Exhibition
Play Previous Next Here, I was asked to create a series of posters for a CalArts book exhibition. I collaborated with Dariia Zamrii to create a progressively more experimental approach to modern book design.
